EIM Group Partners with ZEEKR to Revolutionize Premium Electric Mobility in Egypt

04/12/2024 09:00 AM

A high-level delegation from the Egyptian International Motors Group (EIM Group), led by the Chairman, visited Zeekr’s Global Headquarters in Hangzhou, China, to officially sign a distributorship agreement for Zeekr in Egypt. The ceremony included key attendees such as Mr. Mars Chen, Vice President of Zeekr; Mr. Cannon Wang, MEA Regional Director; Mr. Allen Li, Head of Product Global Division; and Ms. Joy Farhat, MEA Regional Marketing Manager. Representing the EIM Group were Eng. Khaled Nosseir, Group Chairman; Eng. Taher Shahin, Group CEO and Managing Director; and Mr. Rami Gad, Division Head and General Manager of Zeekr Egypt.

EIM Group is honored to partner with the Zeekr brand as its authorized distributor in Egypt, strengthening its portfolio and leveraging its extensive experience to meet the evolving needs of Egyptian customers. Founded in 2021, Zeekr has quickly become a leader in premium electric mobility and is recognized as one of the fastest-selling premium EV brands globally. Zeekr operates as a subsidiary of Geely Holding Group, a leading global mobility company that has been at the forefront of the automotive industry since 1997. Geely is ranked among the top 10 automotive companies worldwide and is renowned for its commitment to innovation and sustainable mobility solutions. The Geely Group encompasses 11 brands, including Geely Auto, Volvo Cars, Lotus, Zeekr, Polestar, and Lynk & Co. Central to Zeekr's ethos is its core value of creating harmonious coexistence between humans, technology, and nature. Its R&D technology center in Gothenburg, Sweden, is recognized as one of the automotive industry's most advanced facilities, backed by Nordic expertise. Notably, Stefan Sielaff, a renowned automotive designer with over 30 years of experience with luxury brands, joined Zeekr in 2021 as VP & Global Chief Designer. He oversees global design operations at a state-of-the-art center, supported by a team of over 400 experts from 30 countries, dedicated to innovating design and technology to meet global customer preferences.